“⚡👏⚡” – Matt Prest
“I really am touched and tickled in receiving them each day” – Carli Leimbach
GIF of Dance is interested in hyper-distributed, non-geographically exclusive, time shiftable, live performance of dance and choreography and driven to making choreography (and its performance) as integrated into the tapestry of everyday life as any other digital notification, working to erode even those ‘legitimising’ frictions/barriers-to-engagment that only actually serve to exclude certain classes or communities from art.
The animated GIF as (self-contained) contemporary dance performance, that is available to you regardless of where you live, your level of disposable time or income or weather you even feel welcome in a theatre.
over 15,000 photos and videos were made
over 300 GIFs produced
premiered 1 per day for 10 days straight
began with an audience of almost 400 people which swelled to almost 500 people by the end of the 10 days (partly word of mouth and partly thanks to media coverage)
youngest audience member 17 yrs of age, oldest almost 82 yrs of age
majority Australian based showing audience from places including:Perth, Darwin, Melbourne, Broome, Gosford, Sunshine Coast, Bega, Sydney, Townsville
Over 10% international audience with mobile phone prefixes including:united kingdomunited arab emiratesbermudaphillipinescanadanetherlandspolandgermanyaustriaindiabrazilisrael
GIF’s were made in public view on locations such as:Tullebudgera, burleigh waters, yaronga bowls club, sunshine coast, moffat beach, kings beach, glass house mountains, Woodford, beerwah, toowoomba, kenmore cattle station, warwick rodeo, Brisbane botanical gardens, QUT, & gold coast.
- many people responded with text or emoji to express excitement or share their critics, one audience member even made their own dancing GIF and sent it back!!
*for future seasons, email your phone number to email@example.com
*your phone number always remain confidential and only utilised in this specific phase of creation. You can opt-in for future seasons.
*you can leave the theatre/cancel at any time by replying with “NO THANKS”
*there should be no financial cost to you via your carrier unless you’ve already exceeded your data usage allowance
*a dance will be sent out ASAP from when it is made. Only dances made since the most recent performance will be considered
*anyone can join at anytime so spread the word!
*if you phone has a colour screen it will almost certainly be able to receive and play gifs
*This work is licensed under the Creative Commons Attribution-NonCommercial-
There was an open studio session on Friday Sept 30th 2016 at 17:00 at ReadyMade Works, Ultimo.
you can see archival footage of previous seasons of GIF of Dance here
logos of supporters: